OpenClaw Prompts & Templates: Ready-to-Use Recipes
OpenClaw prompts are natural language instructions that power your AI automations. A good prompt defines a trigger ("when X happens"), actions ("do Y and Z"), and conditions ("only if A is true"). Below are 10 ready-to-use templates covering lead qualification, email drafting, calendar management, customer support, data extraction, report generation, social media, meeting prep, invoice processing, and follow-up sequences.
These 10 templates give you a head start. The workshop walks you through using and customizing each one for your specific business.
Why Do Prompts Matter for AI Automation?
Your AI agent is only as good as the instructions you give it. A vague prompt produces unreliable results. A precise prompt produces consistent automation.
Bad Prompt
"Handle my emails."
Too vague. The AI does not know which emails, what to do with them, or how to respond.
Good Prompt
"When a new email arrives from a .edu domain, tag the contact as 'education' in my CRM, draft a reply using our education pricing template, and save the draft for my review."
Specific trigger, clear actions, defined outcome.
What Are the 10 Ready-to-Use Prompt Templates?
Each template is a starting point. Customize the details for your specific tools and business rules.
Auto-Qualify Inbound Leads
When a new contact is added to my CRM, check their company size, industry, and location. If they match my ideal customer profile (B2B, 10-200 employees, US-based), tag them as 'qualified' and notify me via Slack. Otherwise, add them to the nurture sequence.
Tip: Customize the qualification criteria to match your specific ICP.
Smart Follow-up Emails
When a lead opens my proposal email but doesn't reply within 48 hours, draft a follow-up email that references the specific proposal, adds one new piece of relevant value, and asks a single clear question. Keep it under 100 words and match my casual professional tone.
Tip: Include examples of your tone so the AI matches your voice.
Intelligent Meeting Prep
30 minutes before each meeting on my calendar, pull up the attendee's CRM record, summarize our last 3 interactions, list any open deals or support tickets, and send me a briefing in Slack. If it's a first meeting, include their LinkedIn summary and company info.
Tip: Adjust the timing and briefing format to your preferences.
Support Ticket Triage
When a new support email arrives, categorize it as billing, technical, or feature-request. For billing issues, check the customer's payment status and draft a response. For technical issues, search our knowledge base and draft a solution. For feature requests, log them in our tracking sheet.
Tip: Connect your knowledge base for more accurate technical responses.
Invoice Data Processing
When a new PDF is saved to my invoices folder, extract the vendor name, invoice number, date, line items, and total amount. Add a new row to my accounting spreadsheet with this data. If the total exceeds $5,000, flag it for manual review and notify me.
Tip: Set your own threshold amounts and folder paths.
Weekly Business Summary
Every Monday at 8 AM, pull my CRM pipeline data, email engagement stats, and revenue numbers from Stripe. Create a summary comparing this week to last week, highlight any deals that haven't moved in 7+ days, and email me the report with actionable recommendations.
Tip: Choose your report day, time, and which metrics matter most.
Content Repurposing
When I publish a new blog post, create 3 LinkedIn posts, 5 tweets, and 1 email newsletter snippet from the content. Each should highlight a different key insight, match the platform's style and character limits, and include a link back to the full article.
Tip: Provide examples of your best-performing posts for tone matching.
Post-Meeting Action Items
After each meeting on my calendar ends, check my notes app for any notes taken during that meeting. Extract all action items, assign them to the relevant team members mentioned, create tasks in our project management tool, and send a summary email to all attendees.
Tip: Works best when you take notes in a connected app like Notion.
Payment Follow-up
Check my Stripe dashboard daily for invoices overdue by 7+ days. For each one, draft a friendly payment reminder to the customer referencing the specific invoice, amount, and due date. If overdue by 30+ days, escalate by drafting a firmer message and notifying me directly.
Tip: Adjust the day thresholds and escalation rules for your business.
Lead Nurture Drip
For any lead tagged 'interested-not-ready', send an email every 5 days for 4 weeks. Email 1: share a relevant case study. Email 2: offer a free resource. Email 3: address a common objection. Email 4: direct CTA to book a call. Stop the sequence if they reply or book.
Tip: Prepare your case studies and resources before activating.
What Are the Tips for Writing Effective Prompts?
Be Specific About Triggers
Instead of 'when something happens,' specify exactly what triggers the automation: 'when a new row is added to Sheet X' or 'when an email arrives from domain Y.'
Define Clear Actions
List each step the AI should take in order. Be explicit about which tools to use and what the output should look like.
Set Conditions and Rules
Include if/then logic: 'If the amount exceeds $1,000, do X. Otherwise, do Y.' This prevents the AI from making assumptions.
Specify Tone and Format
Tell the AI how to write: 'Keep it under 50 words, professional but warm, no emojis.' Include examples of your preferred style.
Include Fallback Instructions
Tell the AI what to do when it cannot complete a task: 'If you cannot find the contact in the CRM, create a new record and flag it for review.'
Want the Complete Template Library?
The 10 templates above are yours to use right now. The workshop walks you through customizing each one for your specific business, plus teaches you how to write your own prompts for any automation scenario.
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